Eric Toda on rethinking the CMO role as the marketer’s career highlight
After working on brands like Nike, Snap, Airbnb and GAP, Facebook alumnus Eric Toda returned to social marketing as Facebook’s Global Head of Social Marketing. A keen anti-racist advocate against #StopAsianHate, Eric has continued his mission of empowering underrepresented communities and explains why it’s important to add “cultural additions” to teams to uncover blind spots.
Do not miss The business of marketing, a new series of C-suite senior executives providing insight into the importance of harnessing the intersectionality of marketing, finance, technology, human resources, and the boardroom to drive business growth. turn on.