Social Media

The full list of social media holidays (2021 edition)

the-full-list-of-social-media-holidays-2021-edition

Organic reach is pretty hard to find for brands in 2021, with the exception of social media holidays. Coupled with the right hashtag, these holidays are an opportunity for businesses to reach out to a like-minded crowd.

Who is on social media vacation?

Some days are the by-products of marketing campaigns. Some have been declared by official organizations such as the United Nations. Others seem to have manifested themselves in the absurdity of the internet.

Some days have multiple holidays, such as May 7th, which happens to be National Beer Day in the US and World Health Day. Some days it’s about serious problems, other days it’s about National Day just because (August 27th). Some are strictly social media holidays, while many are also non-social media holidays.

Not every social media vacation is worth celebrating. Find the holidays that suit your niche.

This approach increases the likelihood of connecting with people about common values ​​and interests, rather than gimmicks.

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

2021 Social Media Holiday Calendar

January

Financial wellness month

January 4th: National Trivia Day #NationalTriviaDay

January 15: National Hat Day #NationalHatDay

January 15: National Bagel Day #NationalBagelDay

January 17th: Leave your dissolution day behind you #DitchYourResolutionDay

January 25: Opposite day #OppositeDAy

Blue Monday: Third Monday in January

Community Manager Appreciation Day #CMAD: Fourth Monday of January

February

Black History Month (USA)

February 2: Groundhog Day

February 8: Safer Internet Day

February 9: National Pizza Day #NationalPizzaDay

February 11: International Day of Women and Girls in Science #WomenInScience

February 13: Galentine’s Day

February 17th: #RandomActsOfKindnessDay

February 21: Family Day (Canada, excluding Quebec)

National Skip the Straw Day: Fourth Friday in February

March

Month of Women’s History

Endometriosis Awareness Month

March 1st: Zero Discrimination Day

March 3: World Wildlife Day #WorldWildlifeDay

March 4th: World Book Day #WorldBookDay

March 8: International Women’s Day #InternationalWomensDay #IWD[YEAR]

March 14th: Pi Day #PiDay

March 18: Global Recycling Day

March 19: World Sleep Day

March 20: International Day of Happiness #InternationalDayofHappiness

March 22nd: World Water Day #WorldWaterDay # Water2me

March 24th: Same pay day

March 29: National Mom and Pop Store Owners Day

March 31: International Transgender Visibility Day #TransDayofVisibility #TDOV

National Unplugging Day #DayOfUnplugging: First Friday in March

April

Postpone more month

National Poetry Month

Celebrate Diversity Month

April 1st: Labor Day

April 6: National Carbonara Day

April 7: National Beer Day (USA)

April 7th: World Health Day

April 10: Sibling Day #NationalScriberDay

April 11: National Pet Day #NationalPetDay

April 20: 420

April 22nd: Earth Day

April 24th: World Vaccination Week

April 28: National Superhero Day

April 29th: International Dance Day #InternationalDanceDay

Can

Asian Heritage Month

Skin Cancer Awareness Month

National Teen Self Esteem Month (USA)

National Clean Air Month (USA)

Mental Health Awareness Month

3rd to 7th May: Teacher Recognition Week

May 4th: Many thanks to a teachers day #ThankATeacher

May 4: Star Wars Day #StarWarsDay, # MayThe4thBeWithYou

May 12th: International Nurses Day

May 17: Tax Day (USA)

May 17th: International Day Against Homophobia, Transphobia and Biphobia

May 18: International Museum Day

May 28: World Hunger Day

June

LGBTQ Pride Month

June 1st: International Children’s Day

June 3: Global Running Day

June 3: World Bicycle Day

June 4th: National Cheese Day (USA)

June 4th: National Donut Day (USA) #NationalDonutDay

June 6: Higher Education Day #HigherEducationDay

June 8: Best Friends Day #BestFriendsDay

June 8th: World Ocean Day #WorldOceansDay

June 19: June 19 (USA)

June 21: World Music Day

June 21: National Selfie Day #NationalSelfieDay

June 30th: Social Media Day #SMDay, #SocialMediaDay

July

July 3: International Day Without Plastic Bags

July 6th: International Kissing Day

July 7th: World Chocolate Day #WorldChocolateDay

July 15: Social Media Giving Day

July 15: National Clean Beauty Day (USA)

July 17: World Emoji Day #WorldEmojiDay

July 18: National Ice Cream Day

July 18: World Listeners Day

July 30th: International Friendship Day

August

Black business month

August 8: International Cat Day #InternationalCatDay

August 8: National CBD Day

August 9-16: Shark Week #SharkWeek

August 12: International Youth Day #YouthDay

August 13: Same Pay Day for Black Women #BlackWomensEqualPayDay

August 14: National Financial Awareness Day

August 19: World Photo Day #WorldPhotoDay

August 26: National Dog Day (USA) #NationalDogDay

September

World Alzheimer’s Month

National Hispanic Heritage Month (USA)

September 12: National Video Games Day #NationalVideoGamesDay

September 21: World Alzheimer’s Day

September 30: International Podcast Day #InternationalPodcastDay

October

Black History Month (UK)

Domestic Violence Awareness Month

Global Diversity Awareness Month

National Bullying Prevention Awareness Month

National Cyber ​​Security Awareness Month

October 1st: International Coffee Day #InternationalCoffeeDay

October 4th to 10th: Space Week

October 5th: International Teachers Day #WorldTeachersDay

October 10: World Mental Health Day #WorldMentalHeathDay

October 11th: Indigenous Peoples Day

October 11th: National Coming Out Day

October 29: National Cat Day (USA)

November

Health Awareness Month for Men (also known as No-Shave November and “Movember”)

November 8th: Social Media Kindness Day

November 8: STEM day #STEMDay

November 13: World Quality Day #WKD

November 13th to 19th: Transgender Awareness Week

Black Friday: Friday after Thanksgiving (USA)

Small Business Saturday: Saturday after Thanksgiving (USA)

Cyber ​​Monday: Monday after Thanksgiving (USA)

Give Tuesday: Tuesday after Thanksgiving Day (USA)

December

AIDs Awareness Month

December 3: International Day of People with Disabilities

December 4th: National Cookie Day

8 Examples of Great Social Media Vacation Postings

Fenty Beauty: Black History Month

Fenty Beauty kicked off this year’s Black History Month with its own little history lesson, made available by its founder Rihanna.

Back in 2011, a Twitter user aggressively asked why Rihanna’s hair looked “so diapery” in the music video for her song “Man Down”. In response, the music and business mogul clapped back: “Because I’m a black slut !!!!” Seven years later, Fenty Beauty launched a liquid eyeliner with the iconic name: “Because I’m black.”

The non-apologetic, empowering line appeals to both the brand purpose and audience of Fenty Beauty. We kiss him with a clapback lipstick-wearing chef.

Knix: International Women’s Day

Joanna Griffiths, CEO of Knix, delivered a supportive message on International Women’s Day … amid the delivery of twin girls. There are really no more branded goods.

Heartily and urgently, the post shows the intimate apparel founder’s priorities, including rejecting investors who frown when they raise funds during pregnancy.

Food for the soul: Carbonara Day

While we all want to celebrate Carbonara Day, it suits some organizations like Food for Soul more than others. Founded by Italian chefs Massimo Bottura and Lara Gilmore, the nonprofit used their ingenuity to save food with a banana peel carbonara recipe. Followers were encouraged to donate and share with others.

The time is up: International Transgender Visibility Day

As a non-profit advocating for victims of sexual harassment, this contribution from Time’s Up is a significant expression of solidarity with the transgender community. The simple gesture received more than six times the engagement than the following post.

National Women’s Rights Center: Same Pay Day

In this TikTok video, the folks behind the National Women’s Law Center break down the importance of Equal Pay Day with cold, hard facts. The explainer made more than 47 times more views than in the account’s previous post.

@nationalwomenslawcenter

Are you ready to fight back after really getting it? Visit nwlc.org/wagegap to learn more about #equalpaynow‼ ️ #wagegap #equalpay #feminism

♬ Many colors – Bryan Rheude

Thrive Market: Teacher Appreciation Week

Thrive Market showed its appreciation for teachers with a giveaway. The competition also served as a reminder that the online grocery wholesale offers teachers free membership year round.

WWF #WorldWithoutNature: World Wildlife Day

Inspired by One Minute Briefs, the World Wildlife Fund urged brands to participate in World Wild Life Day by removing nature from their logos. The aim of the campaign was to create a powerful portrait of a world devoid of nature.

Today’s nature has disappeared from the logos of the world’s greatest brands. 📢 Here’s why: A #WorldWithoutNature is a world that is incomplete 🛑🌳 pic.twitter.com/cd8lSfLcAJ

– WWF (@WWF) March 3, 2021

As planned, #WorldWithoutNature generated plenty of social awareness and conversation, including an astute observation by climate activist Greta Thunberg:

We are discussing a #WorldWithoutNature today as if it meant that “our children will no longer be able to see pandas in the future” or that “we cannot eat certain types of food”.
A world without nature is no world. Stop separating “people” and “nature”. Man is part of nature.

– Greta Thunberg (@GretaThunberg) March 3, 2021

B Corp: National Beer Day

B Corp used National Beer Day to highlight its community of certified brewers. These posts benefited from the strong number as they were able to get a signal boost by tagging relevant accounts. By promoting breweries by region, the B Corp National Beer Day celebrations divided the scope of their community’s tour de force.

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Jeffrey Rabinowitz